Best Practices and Disclosure Excellence
Beyond Compliance: Building Competitive Advantage Through Disclosure Quality
First: Introduction
Compliance with disclosure requirements is the minimum required of listed companies. But leading companies do not stop at the minimum — they go beyond to excellence. Excellence in disclosure is not “more disclosure” but “better disclosure”: higher quality, deeper analysis, clearer communication, more responsive to investor needs. This shift from compliance to excellence creates real value for the company and stakeholders.
Saudi companies adopting the “Beyond Compliance” approach see tangible benefits: higher valuations, lower cost of financing, greater analyst coverage, attraction of ESG funds, and more loyal investor base. With the development of the Saudi capital market and Vision 2030 goals, excellence in disclosure becomes a real competitive advantage. This article reviews the philosophy of excellence, the practical framework, and examples from leading companies.
| 💡 Key Insight Good disclosure is an investment, not a cost. Every riyal spent on improving disclosure quality returns multiples: in the form of higher stock valuation, lower financing cost, greater customer and supplier trust, and stronger reputation. Companies that understand this equation invest strongly in investor relations, report development, and continuous communication — and reap the fruits. |
Second: Philosophy of Disclosure Excellence
1. From Compliance to Excellence
1.1 The Levels
| Level | Description | Return |
|---|---|---|
| Minimum | Only what regulations require | Avoiding penalties |
| Compliance | Full and correct application | Neutral reputation |
| Quality | Exceeding requirements in quality | Investor trust |
| Excellence | Leadership in disclosure and innovation | Competitive advantage |
1.2 The Shift
- From reactive to proactive.
- From minimum to maximum.
- From form to substance.
- From burden to value.
2. Excellence Principles
2.1 Full Transparency
- Positives and negatives.
- Challenges honestly.
- Without embellishment.
- With trust in the investor.
2.2 Proactivity
- Disclosure before request.
- Anticipating needs.
- Addressing concerns.
- Not just response.
2.3 High Quality
- In every aspect.
- Language, content, design.
- With depth and detail.
- By international standards.
2.4 Continuity
- Ongoing communication.
- Not just at deadlines.
- Relationship building.
- Accumulated trust.
3. Tangible Benefits
3.1 Financial
- Higher share valuation.
- Governance Premium.
- Lower cost of financing.
- Higher liquidity.
3.2 Strategic
- Attracting institutional investors.
- ESG funds.
- Strategic partnerships.
- Strong reputation.
3.3 Operational
- Employee trust.
- Customer trust.
- Supplier trust.
- Regulatory authorities trust.
Third: Strategic Investor Relations
1. Investor Relations Role
1.1 Strategic Function
- Not just administrative.
- Bridge between company and market.
- Voice of market inside company.
- Voice of company in market.
1.2 Responsibilities
- Regular communication with investors.
- Preparing reports and disclosures.
- Analyst meetings.
- Investor conferences.
- Relationship building.
2. Organizational Structure
2.1 The Position
- Investor Relations Manager.
- With executive level.
- Reporting to CEO or CFO.
- With authority and resources.
2.2 The Team
- Specialists with financial experience.
- Communication skills.
- Market knowledge.
- Languages.
2.3 The Budget
- For conferences.
- For travel.
- For advisors.
- For technology.
3. Tools and Channels
3.1 The Website
Investor relations page:
- Comprehensive reports.
- Disclosures.
- Stock information.
- Events.
- Contact.
3.2 Apps
- Smart device apps.
- Instant notifications.
- Easy access.
3.3 Social Media
- LinkedIn.
- Twitter/X.
- YouTube.
- Within disclosure rules.
Fourth: Earnings Calls
1. Definition
Earnings calls:
- Communication with analysts and investors.
- After financial results announcement.
- Explanation and analysis.
- Global practice.
2. Organization
2.1 Timing
- Days after results announcement.
- At appropriate market time.
- With advance notice.
- With recording.
2.2 Participants
- CEO.
- CFO.
- Sector heads.
- IR Manager.
2.3 The Audience
- Analysts.
- Institutional investors.
- Journalists.
- Public (in many cases).
3. Content
3.1 The Presentation
- Introduction from CEO.
- Financial results from CFO.
- Analysis.
- Outlook.
3.2 Q&A
- Q&A session.
- For analysts.
- Honestly and positively.
- With information.
4. Best Practices
4.1 Preparation
- Question scenarios.
- Prepared responses.
- Numbers and statistics.
- Training.
4.2 Performance
- With calm and confidence.
- With honesty.
- With specific answers.
- Without evasion.
4.3 Follow-up
- Transcripts.
- Video.
- Full disclosure.
- Subsequent communication.
Fifth: Investor Day
1. Definition
Investor Day:
- Annual event.
- For meeting investors.
- To present strategy.
- Building relationships.
2. Organization
2.1 Planning
- Months of preparation.
- Strategic topics.
- Detailed schedule.
- Professional logistics.
2.2 Location
- Company headquarters.
- Or upscale hotel.
- Or strategic city.
- With live streaming capability.
2.3 The Invitees
- Major institutional investors.
- Key analysts.
- Specialized journalists.
- With personal invitations.
3. Content
3.1 Presentations
- Company strategy.
- Key sectors.
- Achievements.
- Future plans.
- Financial forecasts.
3.2 Management
- CEO and CFO.
- Sector heads.
- Senior management.
- With time for interaction.
3.3 Tours and Visits
- To operational sites.
- To factories.
- To projects.
- To see reality.
4. Benefits
- Building deep relationships.
- Transferring vision.
- Correcting misconceptions.
- Getting feedback.
- Investment in reputation.
Sixth: Continuous Communication
1. Individual Meetings
1.1 With Major Investors
- Regularly.
- With open dialogue.
- To understand their needs.
- To build trust.
1.2 Roadshows
- In financial capitals.
- After important reports.
- To reach international investors.
- With senior management participation.
2. Conferences
2.1 Investor Conferences
- For specific sectors.
- With other companies.
- To present pitches.
- To meet new investors.
2.2 Tadawul Conferences
- Tadawul Conferences.
- In Riyadh, Dubai, London.
- With intensive participation.
- Promoting Saudi market.
3. Digital Communication
3.1 Newsletters
- Monthly or quarterly.
- With latest developments.
- With analysis.
- For subscribers.
3.2 Webinars
- Virtual sessions.
- With specific topics.
- Easy access.
- Recordings for later viewing.
3.3 Podcasts and Video
- In new formats.
- For new generations.
- Narrative storytelling.
- Engaging.
Seventh: Crisis Management in Disclosure
1. Types of Crises
1.1 Financial
- Bad results.
- Large losses.
- Liquidity problems.
- Accumulating debts.
1.2 Operational
- Accidents.
- Facility closures.
- Product recalls.
- Disruptions.
1.3 Legal
- Major lawsuits.
- Investigations.
- Fines.
- Disputes.
1.4 Reputation
- Scandals.
- Ethical problems.
- Media attacks.
- Rumors.
2. Handling Principles
2.1 Speed
- Immediate disclosure.
- Without delay.
- To prevent rumors.
- To control narrative.
2.2 Honesty
- Acknowledging the problem.
- Without denial.
- With facts.
- With substance.
2.3 The Plan
- What has been taken in actions.
- What will be taken.
- Timeline.
- Expected results.
2.4 Continuous Communication
- Regular updates.
- Without interruption.
- To maintain trust.
- To control.
3. Crisis Management Plan
3.1 Advance Preparation
- Possible scenarios.
- Crisis management team.
- Protocols.
- Training.
3.2 Execution
- Activating the team.
- Quick decisions.
- Immediate communication.
- Coordination.
3.3 Post-Crisis
- Lessons learned.
- Improvements.
- Recovery.
- Reform.
Eighth: Measuring Disclosure Effectiveness
1. Quantitative Indicators
1.1 On Share Price
- Governance Premium.
- Volatility.
- Liquidity.
- P/E Ratio.
1.2 On Investor Base
- Number of institutions.
- Their diversity.
- Foreign investors.
- ESG funds.
1.3 On Coverage
- Number of analysts.
- Their reports.
- Recommendations.
- Consensus.
2. Qualitative Indicators
2.1 Investor Opinions
- Surveys.
- Interviews.
- Feedback.
2.2 Awards and Recognitions
- Tadawul Disclosure Awards.
- Regional awards.
- International awards.
- Ratings.
2.3 Reputation
- In media.
- On social media.
- Among peers.
- In community.
3. Benchmarking
3.1 With Peers
- Companies in same sector.
- Companies of same size.
- Comparing indicators.
- Learning.
3.2 With Leaders
- Leading global companies.
- In the sector.
- To raise the level.
- To excel.
Ninth: Future Developments
1. Digitization
1.1 XBRL
- Machine-processable data disclosures.
- Automated processing.
- Fast comparison.
- Future direction.
1.2 Artificial Intelligence
- Generating reports.
- Analysis.
- Translation.
- With human review.
1.3 Blockchain
- Documenting disclosures.
- Tamper-proof.
- Early exploration.
2. Sustainability
2.1 Mandatory
- ISSB Standards.
- Increasing mandatory requirements.
- Gradual application.
2.2 Evolution
- New standards.
- More metrics.
- With external assurance.
- Deeper integration.
3. Diversity and Inclusion
3.1 Requirements
- Board diversity disclosures.
- Women representation.
- Cultural diversity.
- Global developments.
3.2 In Saudi Arabia
- Within 2024-2026 initiative.
- Aligned with Vision 2030.
- Gradual evolution.
4. Human Rights
4.1 Due Diligence
- UN Guiding Principles.
- In supply chain.
- In operations.
- Coming requirements.
Tenth: Success Stories and Lessons
1. Leading Saudi Companies
1.1 Saudi Aramco
- Global standards in disclosure.
- Comprehensive annual reports.
- Advanced ESG.
- Strong investor relations.
1.2 SABIC
- Leading sustainability reports in the sector.
- International standards.
- Continuous communication.
1.3 STC
- Advanced digital disclosures.
- Transparency in performance.
- Effective investor relations.
1.4 Maaden
- Comprehensive reports.
- ESG in mining sector.
- Commitment to governance.
2. What Distinguishes Them
- Commitment to international standards.
- Investment in investor relations.
- Complete transparency.
- Continuous communication.
- Innovation in disclosure.
3. The Lessons
3.1 For Large Companies
- Global standards essential.
- Heavy investment.
- Sufficient budget.
3.2 For Medium Companies
- Gradual approach.
- Priorities.
- Focus on quality.
3.3 For Small Companies
- Commitment to basics.
- Building relationships.
- Continuous development.
Eleventh: Challenges and Solutions
1. “Resources” Challenge
1.1 The Problem
- Excellence needs resources.
- Budget, personnel, technology.
- Not available to all.
1.2 The Solutions
- Gradualism.
- Priorities.
- Partnerships.
- Outsourcing.
2. “Competencies” Challenge
2.1 The Problem
- Shortage in IR personnel.
- Shortage in ESG experts.
- Shortage in disclosure officers.
2.2 The Solutions
- Continuous qualification.
- Recruitment.
- Professional certifications.
- Specialized institutes.
3. “Culture” Challenge
3.1 The Problem
- Some companies: disclosure as burden.
- Culture of secrecy not sharing.
- Fear of negatives.
3.2 The Solutions
- Tone from the top.
- Continuous education.
- Positive results.
- Gradual change.
4. “Rapid Developments” Challenge
4.1 The Problem
- Continuously changing requirements.
- New international standards.
- New technologies.
4.2 The Solutions
- Continuous monitoring.
- Consultations.
- Joining professional networks.
- Continuous learning.
Twelfth: Roadmap to Excellence
1. Year One — Foundation
1.1 Assessment
- Comprehensive review of current disclosures.
- Identifying gaps.
- Comparison with peers.
- Identifying priorities.
1.2 Building
- Appointing/developing IR manager.
- Building team.
- Updating website.
- Policies and procedures.
2. Year Two — Development
2.1 Quality
- Improving annual reports.
- Strong MD&A.
- Enhanced immediate disclosures.
- English language.
2.2 Communication
- Quarterly earnings calls.
- Analyst meetings.
- Roadshows.
- Conferences.
3. Year Three — Excellence
3.1 Sustainability
- Comprehensive sustainability report.
- International standards (GRI, SASB, TCFD).
- External assurance.
- Global ratings.
3.2 Innovation
- Investor Day.
- Interactive reports.
- XBRL.
- Innovative approaches.
4. Beyond That — Leadership
4.1 Leadership in Sector
- Joining global indices.
- Awards.
- Reference for peers.
- Keynote speaker at conferences.
4.2 Continuous Innovation
- New technologies.
- Emerging standards.
- Leading practices.
- Leading by example.
Thirteenth: Key Performance Indicators for Disclosure
1. For Quality
- Annual report quality score.
- Compliance with international standards.
- External assurance.
- Consistency with peers.
2. For Impact
- Analyst coverage.
- Investor base.
- Governance premium.
- ESG ratings.
3. For Communication
- Number of meetings.
- Responses to inquiries.
- Annual events.
- Reach.
4. For Reputation
- Awards and recognitions.
- Positive media coverage.
- Surveys.
- Position among peers.
Conclusion
Excellence in disclosure is not an unattainable goal but a strategic choice the company makes every day. Leading Saudi companies have proven that investment in disclosure quality, investor relations, and continuous communication achieves tangible benefits: higher valuations, diverse investor base, strong reputation, and distinguished regional and international standing.
With the growth of the Saudi capital market, evolution of international standards, and Vision 2030 goals to attract foreign investment, companies adopting the “Beyond Compliance” approach will be at the forefront. The journey from compliance to excellence is neither short nor easy, but it is worth it. Every step in this journey brings the company closer to being a model to emulate, attracting the best investors, and building sustainable value for all stakeholders. Excellence is not a destination but a journey, and the optimal time to start it is now.
| 🎯 Essential Points to Remember (1) Excellence in disclosure transcends compliance — creates competitive advantage. (2) Disclosure levels: minimum, compliance, quality, excellence. (3) Investor relations is a strategic function — manager, team, budget. (4) Communication tools: website, reports, earnings calls, investor day, individual meetings. (5) Crisis management: speed, honesty, plan, continuous communication. (6) Measuring effectiveness: quantitative and qualitative indicators, comparison with peers and leaders. (7) Future developments: digitization, AI, XBRL, mandatory ESG. (8) Roadmap: 3 years for foundation, development, and excellence. (9) Leading Saudi companies (Aramco, SABIC, STC, Maaden) as model. (10) Excellence is a continuous journey, investment today reaps fruits tomorrow. |
FAQS
High-quality disclosure acts as an investment that yields multiple returns, including higher stock valuations, lower costs of financing, increased institutional investor interest, and a stronger reputation in the market.
A successful IR function acts as a strategic bridge between the company and the market. It requires an executive-level manager, a skilled team with financial and communication expertise, and a dedicated budget for conferences, technology, and outreach.What are the key components of a successful Investor Relations (IR) function?
References and Sources
- Rules on the Offer of Securities and Continuing Obligations (OSCO).
- Corporate Governance Regulations.
- Tadawul ESG Disclosure Guidelines.
- NIRI National Investor Relations Institute — Best Practices.
- Investor Relations Society — UK.
- Global Reporting Initiative (GRI).
- ISSB IFRS Sustainability Standards.
- CFA Institute — Corporate Reporting.
- PwC, KPMG, EY, Deloitte — Investor Relations Studies.
- Annual Reports of Leading Saudi Companies (Aramco, SABIC, STC, Maaden).



